Procter and Gamble’s Bold Switch Challenge: How the Company is Innovating in the Consumer Goods Industry

Procter and Gamble (P&G) is one of the world’s largest consumer goods companies, known for its wide range of products including Tide detergent, Pampers diapers, and Crest toothpaste. In recent years, P&G has been at the forefront of innovation in the consumer goods industry, and one of its most notable initiatives is the Bold Switch…